roboveg.com
Virtual Marketing Office
CRM
Branding
Web Presence
Social Media
PR
Graphic Design
Marketing Management
CASE STUDY
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Automation for Agriculture
RoboVeg Ltd
RoboVeg is project that is over a decade in the making, looking to bring some major advantages to vegetable harvesting with their Agritech.
Marketing Management
They had a product and potential customers, but lacked the marketing expertise to help them reach out to the market. Through a referral, the Directors were introduced to Cymer and a proposal was developed to manage their marketing operations.
CRM Implementation
The cornerstone to the proposal was ensuring that enquiry/lead management was centralised and certain communications automated to enhance the customer journey.
All previous enquiry data was collated and cleansed, before importing into a CRM platform to enhance the ability of RoboVeg to develop targeted campaigns, visualise sales pipelines and ensure that all are working from the same record.
Introducing the CRM platform enabled some automated communications to be set up, keeping enquirers informed and managing customer expectations. It also meant that campaign effectiveness is measured and visible.
Branding
This was identified as the first task – to redevelop their existing logo. The director already had an idea of what they were looking for, but had not been able to get this translated to a workable concept.
What we provided was a branding suite that looked at more than just a logo, but something that would transform RoboVeg’s visual identity on every marketing channel.
Having the suite of branded collateral enabled integrated communication campaigns to develop awareness and recall.
What we provided was a branding suite that looked at more than just a logo, but something that would transform RoboVeg’s visual identity on every marketing channel.
Having the suite of branded collateral enabled integrated communication campaigns to develop awareness and recall.
Web Presence
This looks at the internet spaces that RoboVeg should have a presence to be in touch with their audience:
- RoboVeg website
- Social channels
- Organic Search
The website had not been updated since the major changes in the development of the harvester from front mounting to rear. It was also not fully branded as RoboVeg so needed a complete overhaul.
Case Study
Testimonial
Lesley Philips
Purchasing and Finance Manager at RoboVeg
"We have been working closely with Cymer CRM since June 2020. We have been particularly impressed by his proactive and innovative approach in marketing our new company.
"Good marketing can be measured by the number or enquiries that follow a marketing campaign and in this respect we have not been disappointed. Our campaigns have reached potential clients from all over the world and have generated significant interest in our product.
"Remy has been both diligent and approachable and not afraid to offer a professional point of view when needed. I would thoroughly recommend this company."
PR
Social Media
Branding
Website
Graphic Design
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Profitable Business Growth
Through Great CRM
At Cymer CRM, our mission is to provide insightful CRM consultancy services, helping organisations develop well configured CRM platforms that aligns with their unique business needs, while maintaining the highest standards of integrity.
The goal is to enhance your Return on Investment and empower your operations for profitable business growth, making
Cymer CRM the go-to independent CRM solutions provider in the UK.
Cymer CRM
Cymer CRM is a trading Style of Cymer Marketing Solutions Limited
Cymer Marketing Solutions Limited is registered in England,
Company Registration No 12298160.
Registered Address: 58 Longbreach Road, Kibworth Harcourt, Leics, LE8 0SR.
Registered VAT number is 335237511.
Leicester, UK
.